Marketing

Marketing your business effectively will help you reach new customers, establish a brand identity and disrupt your market. You need to communicate a key set of value-propositions that make your products or services irresistible. The authors and contributors at TYB have experience marketing products that generate millions of dollars in revenue.

5 Reasons Why Small Businesses Require a Strong Brand

There’s a common misconception among start-ups and small businesses regarding branding. Often, people associate branding with big businesses that run with huge marketing budgets and solid footprints in the market. However, branding should be a part of every small business’s marketing strategy. It’s a quick way of improving your business value and positioning yourself in […]
4 days ago 30 Reads share

Marketing

Essential Tools To Create Logo for Your Brand

A Visual Representation of Your Company Brand A logo is an essential part of a company’s brand that captures attention, makes a notable first impression, and is a concise and efficient way of communicating information about one’s business. Make an Impression A logo plays a big part in a brand’s identity. A perfectly well-designed and […]
4 days ago 24 Reads share

How to Design an Engaging Social Media Ad

Social media ads are becoming crucial to generating leads, driving sales, and building brand recognition in every industry. They can only achieve any of this if they are well designed and tuned to the target audience of the company in question. If you are aiming to launch your first social media marketing campaign or you […]
5 days ago 37 Reads share

8 Effective Ways to Create Natural Backlinks for eCommerce

Every eCommerce site constantly needs high-quality and relevant backlinks for it to advance online. This is because the secret to getting a high page ranking in search engines lies in the number of high-quality backlinks pointing to your site. The more backlinks you have, the more trustworthy your site is, and the more likely that […]
6 days ago 42 Reads share

How SEO Has Changed Over the Past Decade? a Brief History

Another new year has started. Beginning the new year by reflecting on the past one is a common practice, not just in life but also in marketing. That’s why, every year during the months of December and January, the web is flooded with articles about trends and predictions. As radically unique as last year was, […]
6 days ago 37 Reads share

Marketing

How to Use Email Marketing to Build Consumer Trust

If you’re like most business owners, you want to build trust with your audience. When consumers trust your brand, there’s a better chance that they will check out your blog, buy products from your store, and engage with your company on social media.  Trust-building takes place across all marketing platforms, but none are quite as […]
6 days ago 31 Reads share

Important Things to Consider When You Choose a Local SEO Agency

There are countless situations in which local SEO is overlooked, but whenever you hire an experienced search engine optimization firm, you will be told that this is something to take into account. This applies whenever you have any relationship with local customers. The problem is that local SEO is a rather new specialization in the […]
1 week ago 44 Reads share

Marketing

Why Psychology Should Play a Part in Your Packaging

Psychology seems like a big subject that few of us will ever venture into, but a lot of psychology has been involved in helping influence our decisions when it comes to packaging. When faced with rows and rows of products in the supermarket, what makes you pick one in particular off the shelf? You might […]
2 weeks ago 82 Reads share

Marketing

The Dos and Don’ts of a Perfect Email Signature

What Is an Email Signature? It’s not what you say but how you say it. Now that actually counts! This is a statement to consider when you communicate with people through email. When you send a professional, promotional, or personal email, let the recipient know about you or your brand. Allow them to get information […]
January 6, 2021 97 Reads share